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Why Raw?

Simply put,
DOGS DON'T COOK®

Why Raw?

Simply put,
DOGS DON'T COOK®

Dogs don’t need complicated food. They need food their bodies recognize.

For generations, dogs and their ancestors ate diets built around animal protein, fat, bone and organs. No extrusion. No shelf-stability requirement. No long list of ingredients designed around the demands of a bag.

Somewhere along the way, highly processed food became the default. We think there’s a simpler way to feed.

Dogs don’t need complicated food. They need food their bodies recognize.

For generations, dogs and their ancestors ate diets built around animal protein, fat, bone and organs. No extrusion. No shelf-stability requirement. No long list of ingredients designed around the demands of a bag.

Somewhere along the way, highly processed food became the default. We think there’s a simpler way to feed.

What's Really in the Bowl?

There are more ways to feed a dog than ever before. The difference often comes down to how much processing happens between the ingredient and the bowl. otto is for owners who want to keep the food as simple and minimally processed as possible.

Kibble


Ultra-processed, high heat


Feed-grade & rendered


Carb-heavy fillers


Bagged for months


Disposable bags

Cooked


Cooked, high heat


Often human-grade, still processed


Often carb-heavy


Refrigerated, short shelf life


Disposable trays & liners

Otto's Raw Food


Raw, never cooked


Human-grade muscle, organ & bone


80/10/10, zero fillers


Fresh-frozen, delivered cold


Reusable ottopods®

Over the past two decades, our pets have faced a growing health crisis. Obesity, cancer, diabetes, and chronic disease have become alarmingly common — and for most dogs, it starts with what’s in the bowl.

The Raw Benefits

What Owners Notice

What goes into the bowl can show up in some surprisingly visible ways. Here are the real-world benefits pet parents notice after making the switch:

Healthy Skin & a Shinier Coat

Naturally occurring animal fats provide essential fatty acids that support healthy skin and a soft, glossy coat.

Better Digestion & Smaller Stools

Highly digestible animal ingredients can mean more of the food is utilized and less waste comes out the other end.

Cleaner Teeth & Fresher Breath

A low-starch diet can leave less food residue behind after meals and help support a cleaner mouth.

Lean Muscle & Healthy Weight

Protein-rich meals and measured portions make it easier to feed toward your dog’s ideal body condition.

More Excitement at Mealtime

For many dogs, the smell and taste of real meat makes dinner considerably more interesting.

Less Dietary Guesswork

A short ingredient list makes it easier to know exactly what your dog is eating and identify foods that may not agree with them.

A Species-Appropriate Solution

Why Dogs Thrive on Raw

Canine biology, anatomical reality, and modern wellness science all point to one thing — dogs are built to eat raw.

Teeth Made for Tearing

Prominent canine and carnassial teeth are designed to grip, tear and shear food.

A Digestive Tract Built to Process Animal Foods

Dogs have a relatively short digestive tract and produce strong stomach acid, helping them break down animal-based meals efficiently.

A Stomach Designed for Protein-Rich Meals

A dog’s stomach can expand to hold a substantial meal and uses powerful digestive acids and enzymes to break down meat, fat and bone.

What About Raw Food Safety?

Raw meat deserves the same thoughtful handling in your dog’s bowl that it does in your own kitchen. That’s why otto® is designed to remove as much handling and guesswork as possible.

Controlled From Kitchen to Door
We manage preparation, freezing and local cold-chain delivery ourselves.

Less Handling, Less Mess
Pre-portioned ottopods® eliminate measuring, transferring and storing half-used packages of raw meat.

Bone Without the Whole Bone
Bone is finely ground into the recipe, providing naturally occurring calcium and phosphorus without giving your dog whole bones to chew.

Worth Knowing: Kibble sees ~75x more pounds recalled than raw pet food (per multi-year FDA analyses).

Still unsure? Ask your vet.

Questions are a good thing.

If you’re considering raw feeding, show your veterinarian what otto contains, how it’s produced, and how you plan to feed it—especially if your dog has an existing health condition, is very young or old, or has specific nutritional requirements.

We’re happy to provide ingredient information, feeding guidance and product details so you can make an informed decision for your dog.

Ready to Join Our Pack?

Fresh, local, and zero-waste — from just $4.49/lb.

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